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Home Podcasting

From zero to Spotify in under 24 hours with Transistor.fm

Fancy getting yourself listed on Spotify in a heartbeat?

Ken McGuire by Ken McGuire
13 February, 2019
Reading Time: 3 min
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Documentaries on KCLR, on Spotify

Documentaries on KCLR, on Spotify

So this week, I’m trying out Transistor.fm for a new podcast series for the studio.

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Exploring options on podcast hosting, I’ve opted for a fortnight’s trial with Transistor.fm.

Billed as “a podcast platform for brands who want to grow their audience”, Transistor is a podcast startup that’s hitting hard and fast.

Let’s explore what happened in just over 60 minutes

  1. I register for an account on Transistor and straight away create a new show.
  2. For that new show, I create a few pieces of artwork – one for the overall podcast, and one each for the four episodes of a series that I’m uploading.
  3. In turn, I upload each of the episodes – filling out the title, short and long descriptions, publishing dates, author details, add the artwork and audio.
  4. With four episodes added, I jump into the integration section and submit the show to Spotify.
  5. I pick up an email at 00:02 – just over an hour after I’ve started from registering an account to find out the show has been successfully submitted to Spotify, along with the Spotify URL returned via email.
New podcast hits Spotify in quick time.
New podcast hits Spotify in quick time.

It’s that quick.

Sure enough, the email also says it may take a day or two to filter through, but by the time I get to work the next day, it’s there on Spotify.

Sample analytics from the Transistor.fm dashboard.
Sample analytics from the Transistor.fm dashboard.

What I’m liking about Transistor thus far

  1. It’s affordable for multiple shows.
  2. If you’re used to posting your content through SoundCloud, you’ll find your habits map accordingly
  3. It’s fiercely straightforward
  4. Bright, easy to use interface
  5. It does exactly what it says on the tin

You’ll still need to make the submissions to Apple Podcasts, Google Podcasts, Pocket Casts etc. yourself.

While you can target newsletters or auto tweet new shows and episodes, you’ll need to inject any sought-after advertising pre upload.

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You also get a neat site put together with your podcast episodes and you can hang a custom domain from it as well – useful for staying on-brand. Here’s my sample.

Pricing starts at US$19 monthly, covering unlimited shows and storage, analytics and 5,000 downloads. Go beyond that and you’re looking at $49 monthly to cover you up to 15,000 downloads, with additional users or team members.

With their $99pm business plan you will get ten user accounts (to assign to shows) and up to 45,000 downloads a month.

While you can colour me impressed, you can check it out for yourself here.

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Ken McGuire

I'm a broadcaster, podcaster and lover of all things digital media.

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